On Campuses

Lingnan College welcomed EMBA Study Tour Group from HHL Leipzig Graduate School of Management

Source: Lingnan College
Written by: Lingnan College
Edited by: Wang Dongmei

Lingnan College at Sun Yat-sen University welcomed the EMBA study tour group from HHL Leipzig Graduate School of Management, Germany, from April 10 to 17, 2016. Lingnan College organized a series of lectures, company visits, and cultural visits for the participants, enabling them to gain in-depth learning experience in China.

 
Group photo
 
The lectures covered Geopolitics, The Legal Environment in China, Corporate Valuation, International Finance, Understanding Chinese Culture and Its Implications on Management, Understanding Consumers from a Culture Perspective and Global Strategy, delivered by 7 senior professors of Lingnan College. During the class, students studied cases, raised questions and held group discussions together with the professors and Chinese MBA students. Combined with theories, they had a deeper understanding of Chinese geopolitics, management style, marketing style, financial environment and legal conditions.

 
 

 Lectures
 
During the one-week tour, two company visits to JPH(an Internet + Construction Industry Chain Platform) and Guangzhou Jianye Textile Group Co. Ltd were arranged. Students exchanged their ideas about corporate strategy development, customer services, international market opening and human resource management with the company executives. Through the company visits, students learned more about the development of different Chinese manufacturing industry companies and their operation management.
 

 
Company visits
 
In addition to lectures and company visits, a welcome dinner, Canton Tower sightseeing and Pearl River Cruise were also organized to further enrich their China cultural experience.